When you hand over a project, your client expects to receive a fully-functioning WordPress site that caters to their needs. Forgetting any key client site features can cause inconvenient delays and unnecessary headaches, or even hurt your professional reputation.
Fortunately, there are a few elements all websites need to succeed, no matter what type of content they hold. Once you know what those features are, it’s easier to gather the tools and plugins you’ll need to make your job easier.
In this article, we’ll cover eight essential features to include on all your client sites. We’ll also discuss some of the best tools and plugins you can use when it comes to incorporating these elements. Let’s jump in!
1. Automated Backups
A system for client site backups is invaluable. Between various WordPress errors that can make sites inaccessible and the growing risk of WordPress sites being hacked, extensive and expensive damage is always a possibility.
An easy method for incorporating automatic backups in WordPress is UpdraftPlus.
2. A Search Engine Optimization (SEO) Checklist
When considering site features for clients, it’s important to make SEO a priority. How successful a site becomes reflects on your work, so helping to promote each project’s visibility can build up your professional reputation.
SEO checklist tools make it easier to organize and optimize content. One of the most popular is Yoast SEO.
3. A Security Scanner
Prevention is the best method of site protection. Tools that automatically monitor sites for malware can help spot attacks quickly, enabling your clients to avoid lengthy and costly cleanups.
Additionally, websites can lose as much as 95 percent of their traffic when blacklisted. However, most automatic scanners don’t detect sites’ blacklist status.
4. Plugin and Theme Management
There will probably be many plugins and themes you use to meet each of your client’s specific needs while developing their sites. Plus, if you provide maintenance services, you’ll be the one responsible for all the updates that come with them.
Our Plugin and Theme Management feature includes bulk installation and deletion options. This enables you to add and remove plugins and themes from multiple sites at once. You can also bulk update plugins and themes:

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